Cracker Barrel unveils a new logo
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Americans are comparing Cracker Barrel's controversial revamp to Dylan Mulvaney's disastrous Bud Light campaign.
Cracker Barrel’s decision to update its menu, redesign its restaurant interior and change its logo has caused outrage across the country. In particular, company co-founder Jack Lowery fears the changes could disrupt its future.
Cracker Barrel is known for its country breakfast, but is everything here worth ordering? Cracker Barrel has been serving U.S. road trippers and Southern food aficionados since 1969 when former oilman Danny Evins founded the brand in Lebanon,
Conservative critics saw the decision to remove the man in the logo, long known as Uncle Herschel, as an attempt by corporate executives to strip the chain of its history and character. That the CEO is a woman, Julie Felss Masino, only further fanned the outrage in some circles.
Restaurant chain accused of going ‘woke’ and ‘scrapping a beloved American aesthetic’ by simplifying branding to remove folksy southern character from its signage
For America's big brands, there is little profit in the culture wars: It is simply too easy to lose customers by taking sides in the country's political debates. But as Cracker Barrel is finding out, sometimes those clashes cannot be avoided.
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Country Living on MSNCracker Barrel Just Gave Its Beloved Peg Game New Wording
The peg game has been around since Cracker Barrel opened in 1960, and it has been a staple on their dining tables ever since. It's a fun (screen free!) way for diners to pass the time while they wait for their food. Plus, it's been available in the store for $5 for anyone interested in brushing up on their skills at home.