To boost demand, Meta has also cut back its margins and priced the device closer to an iPhone, Bloomberg's Mark Gurman reports.

Meta will announce a pair of AR glasses next month, called Meta Celeste, and they may well be significantly more affordable than was previously thought.

On first glance, these glasses don’t look too different from standard Ray-Bans. But that’s to their benefit; they’re classic for a reason and look great on just about anyone. They come in two different frames: the classic Wayfarers and the rounder Skyler.