As a brand, Adobe is synonymous with creating multimedia software like Photoshop, Acrobat, Illustrator, Premiere Pro and After Effects. In 2009, Adobe ramped up its online marketing and analytics ...

In a bid to extend its reach into the enterprise market, Adobe on Tuesday debuted Adobe Experience Cloud, a set of cloud services designed to seamlessly integrate brand marketing, analytics and ...

Adobe on Thursday unveiled new voice analytics capabilities in Adobe Analytics Cloud designed to help brands personalize customer experiences and drive loyalty via voice-based interfaces. Using ...

Chatting with Alexa, Siri, or Google Assistant may be a more natural way to search, but, for businesses, voice assistants are tougher to analyze over typed text. That’s quickly changing as Adobe, on ...

Adobe today announced the launch of a new analytics solution for product teams at its Adobe Summit conference in Las Vegas. Dubbed Adobe Product Analytics (because Adobe doesn’t mess around with its ...

Adobe Analytics Cloud, the customer intelligence engine service within the Adobe Experience Cloud, is known for providing actionable insights to businesses leveraging accurate, timely and insightful ...

Marchex, a mobile advertising analytics company, has added integrations with Adobe Analytics Cloud to help marketers understand how customers and prospects interact with their brands. The company also ...

On Wednesday, Adobe enhanced its Analytics Cloud with several updates designed to help businesses glean and act on insights from customer data, including Context-Aware Sessions, Audience Analytics and ...

Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More Adobe today unfurled an enhanced Adobe Customer Journey Analytics cloud ...

OSLO, Norway--(BUSINESS WIRE)--Thin Film Electronics ASA (‘Thinfilm’) (OSE: THIN; OTCQX: TFECY), a global leader in near field communication (NFC) mobile marketing solutions, today announced it is ...

Adobe Systems IncorporatedADBE on Monday announced the launch of Advertising Cloud TV and its integration with Adobe Analytics cloud. The move is aimed at improving advertisers reach with appropriate ...

The Adobe Marketing Cloud is designed to help businesses manage, personalize, and optimize their marketing campaigns across various channels. It includes tools for email marketing, social media ...