Tourism Australia has released a tactical ad poking fun at England’s victory against Australia during the semi-final of the Fifa Women’s World Cup. The ad features brand ambassador Ruby, the souvenir ...
Kylie Minogue delivered her own speech (well, song) ahead of the Queen’s Christmas Day Message yesterday encouraging Brits to take a break after a “tough and confusing” year and visit Australia. The ...
A New Zealand tourism campaign targeting Australian tourists is facing backlash for its blunt wording, with critics likening ...
Cultural Attractions of Australia (CAOA) is a collective that was launched in 2019 to bring together Australia’s landmark cultural attractions. The goal is to celebrate the country’s diverse cultural, ...
Photo Credit: Editor-in-Chief Sarah Kopit and Head of Research Seth Borko are the hosts of the Skift Travel Podcast. Skift Australian tourism officials aren't shy about stating their lofty ambitions ...