Choosing the right B2B ecommerce platform can make the difference between closing deals losing potential customers to competitors. The best solutions balance scalability with tools for managing ...

B2B platform business models are distinct from B2C platforms, as B2C platforms generally focus on transactional e-commerce as a digital matchmaker. B2B platforms, on the other hand, focus more on ...

Marketing automation offers B2B companies a single solution for managing a variety of tasks, including their email marketing, campaign development, landing page creation, as well as the capturing, ...

International rating agency eMarketer estimated that the global e-commerce sector would be worth USD27 trillion in 2020. This may not be anything near what the world’s e-commerce market expected when ...