Discover trending and successful B2B strategies to nurture your leads, accelerate sales conversations, and convert prospects before the year ends. Sponsored by Predictiv. Your lead generation efforts ...

Noa Eshed, owner of award-winning growth marketing agency Bold Digital Architects, co-host of the Real Life Superpowers podcast. B2B tech marketing is a long-term play. Quick wins are rare, and ...

The biggest competitor in B2B tech sales isn’t another vendor, it’s buyer confusion that stalls decisions and kills momentum. Most B2B technology marketing and sales strategies are optimized for a ...

The world of B2B buying is more complex than ever. Over the past four years, purchase cycles have stretched significantly, as today’s buyers evaluate 62% more brands before making a decision. Yet, ...

LONDON--(BUSINESS WIRE)--Accenture (NYSE: ACN) has acquired MomentumABM, a growth consultancy headquartered in the UK, recognized for advancing account-based marketing (ABM) strategies. By aligning ...