Although it’s only October, many lawyers in my firm are already beginning to look towards updating their business development plans so they can hit the ground running in 2017. It’s my favorite part of ...

In a previous article, "How to Properly Align Marketing, Business Development and Sales," (Marketing the Law Firm, July 2022), we provided a high level explanation of the three business functions that ...

This article appeared in Marketing the Law Firm, an ALM/Law Journal Newsletters publication reporting on the latest, and most effective, strategies for Chief Marketing Officers, Managing Partners, Law ...

Why more and more companies worldwide are embracing this planning process Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of Science in Finance degree from Bridgewater ...

It’s not enough today to simply have a business plan. To succeed in a highly competitive, crowded marketplace (and what marketplace isn’t crowded and competitive these days?) it’s critical to have a ...

As many American workers have transitioned to a new remote reality in the face of the Covid-19 pandemic, often-overlooked core operations have increasingly come back into focus for businesses across ...

In my travels I hear contractors say, no matter how low I bid, I still can't get any work; my estimators are busy all the time; we are still striking out; and I'm at my wit's end. Usually they want to ...

Assisting socially and economically disadvantaged small businesses with gaining a foothold in the government contracting business is the key to success for the federal government's 8(a) Business ...

In his decades-long career in tech journalism, Dennis has written about nearly every type of hardware and software. He was a founding editor of Ziff Davis’ Computer Select in the 1990s, senior ...