Rebranding guides focus on market research and design principles. Nobody warns you that your biggest obstacle will be getting ...

There are a dozen or more ways to handle the process of designing a logo for a business. For example, you can do it yourself as the entrepreneur behind the company; hire a firm or a freelancer to ...

Benzinga offers a comprehensive suite of company logos in multiple formats. Current formats include full color, grayscale and company marks. Transparent background logos will be available in the near ...

Branding is complicated. It involves logos, and color schemes, website design, and marketing collateral. It often involves creative teams and marketing campaigns and focus groups. It requires making ...

Opinions expressed by Entrepreneur contributors are their own. These days, art theft isn’t restricted to elaborate heists staged in a museum or gallery. With design inspiration being copied or ...

Apple has one of the most iconic, recognizable logos. It's a simple shape of an apple with a stem and a bite taken from the right side. But it didn't start that way. Apple's logo has undergone several ...

Less than a week after the Cracker Barrel CEO appeared on "Good Morning America" and made the rounds celebrating the company’s new logo, the restaurant chain known for its old-time feel, southern ...

Walmart has been a trusted retailer for decades, but the company has made some changes over the years, including a name ...