UMass Lowell Associate Professor of Marketing, Entrepreneurship and Innovation Mark Yi-Cheon Yim is researching whether AI-powered pets can entice people to buy things. It’s not “Take Your Dog to Work ...
We may receive a commission on purchases made from links. As devout Muslims and vegans, Indiana natives Anthony Duncan and ...
DEAR MISS MANNERS: I was shopping at a popular store and noticed that my favorite bar soap was on sale at a shelf-clearing price. I loaded up my cart with rhapsodic thoughts of not having to return to ...
It’s not “Take Your Dog to Work Day,” but Assoc. Prof. of Marketing, Entrepreneurship and Innovation Mark Yi-Cheon Yim has an adorable pup on his desk at the Pulichino Tong Business Center. As Yim ...