Many CRM systems are "live," though far fewer are raging successes. User adoption, lack of demonstrable ROI, and escalating maintenance and support costs plague those firms that have effectively ...

We've all had that moment when we've been on the verge of throwing a tech-related temper tantrum. And in the sales world, customer relationship management (CRM) systems are often the reason behind our ...

Even good problems are still problems. Successful software companies not only see client growth, but each client changes the way they want to use a product. With a growing client base and proven ...

to help you make better buying decisions and get more from technology. In the coming years, growing competition among customer relationship management (CRM) providers—including technology titans like ...

In the coming years, growing competition among customer relationship management (CRM) providers—including technology titans like Microsoft, Salesforce, and Zoho—will cause a fundamental shift in the ...

There is no such thing as “one size fits all” when defining CRM success - either in terms of systems or functions. It is key to understand the firm’s unique needs and goals– and then to fully evaluate ...

Regional - "Would you like to become a member?" chant the cashiers and shop staff as you frantically bought your Christmas gifts last year.As you turn over your personal data, a deal is made - 10% off ...