NEW YORK and WASHINGTON —DirecTV Advertising has launched DirecTV Elect, a new digital platform powered by AI that is ...

DirecTV Advertising has rolled out DirecTV Elect, a next-generation digital platform powered by AI and designed specifically for political advertisers looking to reach connected TV (CTV) audiences.

Viant today announced an expansion of its Direct Access program and its strategic partnership with Magnite’s SpringServe video platform.

DirecTV Advertising has launched an AI-Powered digital platform the DBS service provider's unit says is designed to help ...

DIRECTV Elect will offer CTV at scale, with inventory across DIRECTV and national cable networks, the company said.

At launch, available endpoints include reporting, audiences, and conversions, with campaign management and creative APIs coming soon ...