Whether the company operates in insurance, finance, health or utilities, there are huge volumes of calls daily for their customer service teams. Being able to track every call can help the efficiency ...

We’re a call tracking company. And one of the first questions people ask us is this: where should I put my call tracking phone numbers? Where should I advertise them? Those are great question! And ...

One of Ifbyphone’s sole purposes in life is to help businesses make better decisions when it comes to their marketing and advertising, so whenever we come across data that might help, we try to share ...

CallTrackingMetrics, a conversation analytics company, today launched Number Pools, allowing companies to automate the purchasing and configuring of tracking phone numbers for marketing campaigns.

For automotive dealers facing tighter margins and increased competition in the used car market, understanding what happens during those crucial phone conversations isn't just helpful – it's essential.

Many local service clients struggle to track their success with Google Ads and understand the quality of leads generated. Some still use outdated methods to gauge their campaign performance. This ...

Telmetrics Tuesday announced a partnership with SproutLoud aimed at integrating the automated marketing platform's reporting capabilities with call analytics. Through the partnership, SproutLoud’s ...

Google will be updating its Unacceptable phone number policy on December 10, 2025 and that update is causing some anxiety for some advertisers. The policy update says that "phone numbers found to be ...

This post was sponsored by CallTrackingMetrics. The opinions expressed in this article are the sponsor’s own. If you’ve been enjoying having random conversations with ChatGPT, or trying your hand at ...