Quebec TV ad features a local hotel clerk warmly hugging an American tourist. Late last year, Dan Davis of Cleveland, Ohio, began planning a motorcycle trip with friends this summer that includes ...

Recent data from both sides of the border show that Canadians are travelling to the U.S. in much smaller numbers, thanks to ...

TikTok has introduced a new ad solution that enables travel and tourism brands to connect with audiences via immersive and native content. Travel Ads uses dynamic targeting and creative optimization ...

A provincially-funded tourism ad celebrating New Brunswick's hospitality is drawing criticism from site operators who say it downplays the importance of funding — just months after budget constraints ...

As the number of Canadians heading stateside plummets due to the ongoing trade war, some American tourism agencies are making hard pivots to their marketing strategies. Return trips by land to the U.S ...

With cross-border travel hitting historic lows, tourism leaders from Calgary to California are launching revival campaigns You can save this article by registering for free here. Or sign-in if you ...

Keith Fowke of Winnipeg often takes his family south of the border for a holiday. But with ongoing tariff unpredictability and annexation threats coming from U.S. President Donald Trump, Fowke says he ...

Helping Canadians understand the significant contribution tourism makes to their communities. Offering industry leaders, businesses and policymakers insights from across the country to shape the ...

According to a recent news release from Destination Canada, between May and August 2025, Canada’s tourism sector netted nearly $60B, setting an all-time record.