Examine the theory and practice of strategic communication. In this course, you’ll create a strategic communication plan designed to drive organizational goals. Through case studies and hands-on work, ...

Small organizations with two - or even 20 - employees have fairly simple internal communication needs. Information might easily be shared through informal conversations, email or weekly staff meetings ...

First, it’s helpful to provide the definition of a strategic plan. A strategic plan is a guiding, visionary document highlighting the specific goals and actions that differentiate an organization and ...

Lis Anderson is founder and director at PR consultancy AMBITIOUS. An experienced agency MD with 25 years in the communications industry. Stakeholder engagement is integral to the success and growth of ...

What do the most accomplished, forward-thinking and resilient companies do to ensure success? They consistently prioritize transparent and effective internal and external communication with employees, ...

Most companies take communication for granted. In contrast, others do not have a communication department. Most companies employ someone to do technical work, such as posting on social media and ...

Do not overlook the importance of words in the effort to create brand awareness and build a brand reputation. How you express yourself is a critical part of your communication plan. I regularly drive ...

The Information and Communications Technology (ICT) sector continues to play an important role in supporting rapid and sustainable economic growth, equitable social development, and job creation. It ...

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