Would it be correct to assume that the whole path of your decision-making process today is based on data? Of course. However, senior executives need to make much effort to draw reasonable conclusions ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. As artificial intelligence revolutionizes the business world, a more subtle but equally ...

Forbes contributors publish independent expert analyses and insights. I write about how to drive more value with data and analytics. Most organizations have invested heavily in using data to enhance ...