Catalogs and direct mail. We think of them as different things, but catalogs are direct mail. But there are a lot of other formats one can deliver to a customer or prospect’s mailbox besides a catalog ...

E-commerce marketers are increasingly seeing the value of direct mail as part of their integrated mix and, in 2014, direct mail spending rose. Why this surprising trend? Per ERDM VoC research; Mail ...

Since the Great Recession, there’s been a trend in America to shed all physical mail. Many companies stopped mailing catalogs, direct mail letters, and newsletters, all in favor of digital products.

The stay-at-home behaviors necessitated by COVID-19 produced an unexpected benefit for catalog retailers: a greater focus on — and consumer appreciation for — direct mail. Catalogs specifically grew ...

NorthPrint International laid off 30 employees on Nov. 19, according to a published report. The downsizing leaves the Grand Rapids, MN-based company with 34 workers. NorthPrint specializes in printing ...

The internet hasn’t killed off the mail-order catalog. Discover a list of popular mail order catalogs from direct-to-consumer clothing and home brands who are banking on physical snail-mail pieces as ...

It’s been hard to avoid the conversation around postal rates in the commercial and direct mail printing industry during the past few years. As Postmaster General Louis DeJoy has made aggressive moves ...