New Fitbit Alta bands raise the bar on what accessories can cost. When a bracelet costs twice as much as the tracker itself it could be a game changer. The new accessories aren't a surprise. The bands ...

Google’s assimilation of Fitbit continues with the Google Store now selling Fitbit accessories. This is live in the US, Canada, and Asian-Pacific markets today. Previously, the Google Store only sold ...

In its latest round of exciting announcements, Fitbit confirmed that the Public School accessories we first saw during New York Fashion Week earlier this year will be available for preorder in October ...

The $99 Fitbit Flex is about to get an injection of fashion. Today, at CES 2014, Fitbit is announcing a partnership with the fashion brand Tory Burch for a line of accessories. Pricing has not been ...

LAS VEGAS--(BUSINESS WIRE)--CES – Fitbit, Inc., the leader in the fast-growing Connected Health and Fitness category, today announced a relationship with Tory Burch to develop a collection of stylish ...

Posts from this author will be added to your daily email digest and your homepage feed. Burch’s accessories take the form of a brass pendant, a brass bracelet, and a pair of colorful silicone bands.

Proving an earlier rumor accurate, Apple on Friday removed Fitbit hardware accessories from its online store, narrowing the fitness-related devices offered by the company ahead of the Apple Watch ...

Volunteers take part in Fitbit introduces Fitbit Local, free all-levels workouts led by talented community trainers in San Diego Nov. 14. Getty Images The popular, wearable exercise tracker Fitbit was ...

Following a holiday season that reportedly boosted sales, Fitbit is debuting the Fitbit Blaze for 2016: A $199 smart fitness watch that brings more style to the product line. Whether you'll like that ...

The bling is coming forFitbit(NYSE: FIT)customers. The leading player in the booming connected health and fitness market introduced the pre-sale global availability of new accessory bands for its ...