Between Froot Loops Ice Pops and cereal Jumbo Snax, Kellogg's is truly the gift that just keeps on giving. But just when we thought we were done with the surprises this year, they dropped a jingle ...

Kellogg's is giving Froot Loops a makeover this summer with its first new flavor under the brand in a decade. Wild Berry Froot Loops will hit supermarkets in a few months, and feature not just a new ...

Froot Loops are getting a new mascot! Well, sort of. While Toucan Sam hasn’t exactly been ousted from his perch on the colorful cereal boxes, the vibrant bird does have some competition from a ...

Calling all '90s babies and cereal stans (a venn diagram that is truly a circle): now you can eat your fave throwback cereal, and wear it, too. Froot Loops has its own fashion line now, and it's a ...

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Cereal description: Wheat, oat and corn flour ovoids colored in assorted bold hues (neon blue, alien green, strep-throat red, Prince’s underwear purple) and speckled with a whitish glaze that looks ...

There's an online illustration causing concerns about popular cereal brands by claiming the products are made with unhealthy dyes that have been banned in other countries. The picture in question ...

There's an online illustration causing concerns about popular cereal brands by claiming the products are made with unhealthy dyes that have been banned in other countries. The picture in question ...

Protesters Demand Kellogg Remove Artificial Colors From Froot Loops and Other Cereals Dozens of people rallied outside the Michigan headquarters of WK Kellogg Co. Tuesday, demanding that the company ...

Hundreds of people gathered outside the WK Kellogg headquarters in Michigan on Tuesday calling for the company to hold up its promise to remove artificial dyes from its breakfast cereals sold in the U ...