Question: I’m a physically fit woman golfer in her mid-40s. I just got below a 20-handicap. Should I be looking at women’s clubs or men’s clubs? And do I need to be fit for them? Answer: Having never ...

True Spec Golf Master Club Fitter Alex Carbone explains what questions you should be asking to get the most out of your club ...

Despite my position on custom fitting (do it!), most golfers aren’t ready to spend thousands on a custom-fit bag. But that doesn’t mean you have to settle for a flimsy box set that feels outdated and ...

LA GRANDE — A golf club fitting business is opening in La Grande. Hole in 1 Golf LLC, 1502 X Ave., is holding its grand opening Friday, April 5, 9 a.m. to 5 p.m. Guests may enter for prizes throughout ...

New platform solves the “discovery problem” in the golf equipment market, allowing golfers to compare over 370+ club fitters by technology, pricing, and brand availability. JACKSONVILLE, Fla., Dec. 4, ...

Cobra Golf looks to take golf club design and innovation into the future with the new Cobra DS-Adapt lineup and 3D-printed Cobra 3DP irons. Featuring an industry-changing FUTUREFIT33 hosel, combined ...

Too often, I’ve heard people tell me they aren’t good enough for a custom club fitting. I call B.S. Recently, I took my father-in-law-to-be, Sam, to a club fitting to put this myth to bed once and for ...

Forbes contributors publish independent expert analyses and insights. Erik Matuszewski's coverage spans golf businesses, news & destinations GolfRoots co-founders Ben Stromberg (left) and Jake Hoffman ...