Google is testing new ad formats for attractions, inserting sponsored links in a booking module with multiple advertisers for ...

Google has denied a new report that claims the company is planning to introduce ads in Gemini as early as next year.

With the option to customize which brands and topics you see or turn off ads personalization entirely With the option to customize which brands and topics you see or turn off ads personalization ...

Some Google advertisers are convinced Ad Strength is a pointless metric that should be ignored. The diagnostic tool, touted by the search engine as an effective way to assist marketers in creating ...

Google Ads is a platform where you pay to display business ads potential customers will see when they search for relevant ...

Just ask Google. No, seriously: that’s the name of tech colossus’s newest ad campaign, “Just Ask Google,” which is playing everywhere from TV spots to movie theaters. We wish we were kidding. The ad ...

Over the years, Google has made it harder to separate ads from organic search results at a glance. In its current iteration, when users perform a search, the only distinction between the two is “Ad” ...

Google’s policy update expands pharmaceutical advertising access in programmatic channels and shifts greater compliance risk ...

Dive into the world of Google ad auctions and unlock the secrets behind ad placements and costs. Discover why CPC may not be the most valuable metric to evaluate your advertising success. Since the ...

Google’s removal of unified pricing rules lets publishers set bidder-specific floors again, which could cause a pricing shift ...

A US judge has ruled that Google has illegal control over ad technology, which could lead to US officials trying to break up parts of the company. Here’s what the case is about and what it could mean ...