The Justice Department’s antitrust lawsuit, which a group of states joined, was the fifth by U.S. officials against the company since 2020. By David McCabe and Nico Grant David McCabe reports on tech ...

Google Ads take over most of the decision-making process, including where to place ads and what to bid, and is most often used by smaller companies. While Brinkema’s April opinion rejected the ...

A current Google executive testified that the company has silently raised ad prices within its search results in order to hit revenue goals — and that the stealth changes resulted in hikes from 5% to ...

The Justice Department last week sought to persuade a federal judge in Virginia to force Alphabet Inc.’s Google to sell off part of the company and change the way it does business to improve ...

Posts from this topic will be added to your daily email digest and your homepage feed. Google brings in tens of billions of dollars a year with search ads — and the Justice Department claims it faces ...

The U.S. Justice Department's lawsuit against Alphabet Inc's Google kicks off what is expected to be a long legal battle over whether the online search and advertising company uses its outsized market ...

Some PPC practices no longer fit today’s automated Google Ads environment. Here’s what to phase out – and what to prioritize next year.

Google Ads introduces account-level negative keywords worldwide, providing advertisers with greater brand safety and suitability. Account-level negative keywords in Google Ads offer greater brand ...

Google is replacing its top advertising exec. Vidhya Srinivasan will lead Google's ad organization, replacing Jerry Dischler. Srinivasan faces big challenges in running Google's sprawling ad business.

Google Ads introduced a “Recently Used” Call To Action on Performance Max cards. You’ll see the label when setting up a new Google Ads campaign. Noticeably, the CTA is missing from other campaign ...