Or other situations where you need to quickly tell a person what it is that you do. A good elevator pitch can really be so much more than that. It can be: Your social media bio info The footer of your ...

Journalists are busy, and they’re only getting busier: According to our parent company, Cision’s 2025 State of the Media Report, one in two journalists is inundated with more than 50 media pitches per ...

I got an email titled “Local Startup Knits Hankies. Sells them in Tokyo.” Donald Kennedy went on to say “Ok, so we aren’t actually a startup that knits hankies….We’re a travel startup called ...

Securing funding has always been a painstaking process for entrepreneurs. Hours spent crafting a compelling business plan, showcasing products, and mapping out the trajectory can often feel like a ...

Learn how to write an executive summary. This guide shows you why to write it last, tailor it to your audience, include product details and a funding ask.

Have some news about your company? Do you have a new product coming out? What about some new services? You might be thinking that now is a great time to write a press release about the goings-on at ...

Unless you have the very good fortune to be a staff writer, pitching is a reality for every writer. A good pitch can mean the difference between getting the job (and paying the bills) or never getting ...

If you want to launch and grow a business, chances are you're going to have to put words on the page. Probably many words on many pages. Which means there's no room for saying you "hate writing" or ...