MSNBC will complete its transformation and rebrand as MS NOW as part of its corporate separation from NBC News following ...

The transition comes as MSNBC breaks off from its current parent company, Comcast NBCUniversal, and moves into Versant, an ...

While no programming changes are planned, the rebranding will be a test in an age when brand awareness is difficult to achieve as the media marketplace is highly fractured. MSNBC kept its name for 29 ...

The MSNBC-rebranded MS Now has signed a deal with AccuWeather for forecasts and access to its meteorologist expertise.

MSNBC, home to Rachel Maddow and "Morning Joe," is changing its name. Here's what's behind the rebrand and how it will actually affect viewers.

The drastic move to turn MSNBC into MS NOW comes after Comcast spun off its cable assets into a new company that distances ...