LONDON--(BUSINESS WIRE)--Infiniti Research, a world-renowned market intelligence solutions provider, has announced the completion of their latest article on the different types of market segmentation ...

LONDON--(BUSINESS WIRE)--Infiniti Research, a global market and customer intelligence solutions provider, has announced the completion of their new market segmentation study on the power industry. A ...

An effective market segmentation strategy is vital to improving the effectiveness across the board for all your marketing strategies. Marketing segmentation should always be first in line. Who is your ...

Marketing investigates what potential customers need and develops products and services to satisfy those needs. Marketing strategies put this concept into effect for specific companies and target ...

Longer sales cycles, larger buying groups ... you name it, and today’s B2B marketers are facing it. While the average sales cycle takes 84 days, higher annual contract values can take upwards of 170 ...

Not every customer is the same. Some buy quickly, others take months. Some are loyal, others vanish after a single purchase.

Consumers are people, and marketers have long-since recognized that they are not all alike. They differ in terms of location, age, gender, attitudes, needs and social affiliations. Segmentation and ...

We only want to market to the people who are most likely to be profitable customers right? Grouping these people based on their common characteristics and how they best respond to marketing would make ...

Chapter 2-Describes the market environment and major players. It provides basic information of these players along with competitive situation and market concentration status. Chapter 3-Introduces the ...

Key market opportunities in the satellite data services sector include focusing on commercial and data analytics segments, leveraging AI-driven geospatial intelligence, and expanding in Asia Pacific.

Most law firms understand the importance of email to their overall digital marketing strategy. Despite other emerging marketing tactics such as social media, email is still an incredibly effective way ...