Business owners and marketing directors often spend many hours developing the marketing and advertising strategies for their organizations. But once those strategies are developed, how do you ...

There’s no question that most entrepreneurs thrive on action. But as the Roman philosopher Marcus Tullius Cicero so aptly put it: “Before beginning, plan carefully.” Careful planning is precisely the ...

Outlining a marketing plan in the American Psychological Association format involves describing marketing activities you intend to take to promote your products or services. Use the APA style to ...

This detailed sample PowerPoint presentation covers situation review, market demographics, strategic positioning, corporate objectives, marketing objectives, sales objectives, and all of the programs ...

The following excerpt is from Robert W. Bly’s book The Marketing Plan Handbook. Buy it now from Amazon | Barnes & Noble | iTunes When planning out your business’s marketing strategies, remember that a ...

Opinions expressed by Entrepreneur contributors are their own. We’ve all heard the interview question, “Where do you see yourself in five years?” Marketers routinely take that question and apply it to ...