I get it. You’ve invested money in Google ads (smart move!). And you see other people’s Google ads every time you browse the internet. So how come you never see your own ad? It’s a question we field ...

Ad headlines are one of the foundational building blocks of your campaign. These tiny bits of text create a first impression for your target customer, and play a real role in convincing them to click ...

Google Ads (formerly Adwords) is one of the most powerful digital advertising tools available today, offering businesses a direct line to potential customers. Yet, many business owners and marketing ...

Natalie Cusson is a small business owner with over 15 years experience in the creative arts. She's worked on ad campaigns for many trusted brands such as Nike, Subaru, Polaris, Red Bull and ...

Google Ads scripts quietly prevent overspend, tracking failures, and performance leaks that automation and Smart Bidding ...

The goal of Google Ads is to create successful campaigns. To do that, you need to optimize your ads and find out which ones convert best. But how do you go about it? One of the most powerful tools is ...

Stop copy‑pasting prompts. Plug GPT‑4o into Google Apps Script, Sheets, and more to run account‑wide performance reviews automatically. If you’re still just copy-pasting prompts into ChatGPT to write ...

We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. If you’re serious about promoting your business, whether it be a local service, ...