SAP has always been a leading provider of CRM software. However, SAP’s strategy has shifted toward a software-as-a-service (SaaS) model through which it plans to close the gap between its offerings ...

CRM systems organize customer data and communications, helping sales teams execute consistent follow-up strategies, track in-progress deals, and identify additional sales opportunities.  Salesforce ...

Our research has found that Salesforce is the better choice than Oracle when it comes to CRM platforms. Thanks to rich features, immediacy, and a very compelling pricing structure, there’s a reason ...

eWEEK content and product recommendations are editorially independent. We may make money when you click on links to our partners. Learn More. Salesforce.com has several big improvements planned for ...

Customer relationship management (CRM) software is no longer a “nice-to-have” component of your company’s tech stack. Today, businesses need CRM software to navigate an increasingly competitive ...

We may receive a commission from our partners if you click on a link to review or purchase a product or service. Click to Learn More Salesforce is the world’s most popular CRM with good reason. Our ...

Ryan Sweeney is a content strategist at WorkWise, the provider of OnContact customer relationship management (CRM) software. We asked Ryan why small business owners should consider implementing a CRM ...

CRM is a tool that allows you to provide a better customer experience. It brings all information to one place, making it easier for you to personalise your messaging and offerings. In addition, CRM ...