HR seeks new sales and marketing skills as web-based recruitment and internal delays complicate race for talent Senior HR professionals look to broaden their reach, speed up recruitment processes and ...

Social media expertise is the most in-demand marketing skill and customer service expertise is the most in-demand sales skill, according to recent research from LinkedIn. The report was based on an ...

The sales and marketing departments within an organization are inextricably linked. While the marketing function within an organization aims to establish the requirements of actual and prospective ...

Most business founders focus on development, and hire sales and marketing talent. Here’s why that may be the wrong priority. Yet in today’s competitive and rapidly changing world, top notch sales and ...

In the competitive 21st century marketplace, it’s more important than ever to keep your sales skills sharp. Regardless of how busy you are, podcasts provide an opportunity to continue learning without ...

Are you keeping pace with how your peers are using generative AI? At MartechTribe, we surveyed 283 marketing professionals across four core teams to understand how they’re adopting genAI in their ...

Coached by Mary Nielsen, faculty specialist II in marketing, Western students posted top finishes in both competition ...

For many marketing founders on the hook for increasing revenue, the past few years haven’t left much room for the same old activities. Business leaders realized they were spending too much time on the ...

KALAMAZOO—A senior at Western Michigan University earned top honors in a national sales competition, securing $5,000 in scholarships, and a second WMU student placed fourth, taking home $1,000. Aleks ...

A career in technical sales and marketing can be great for those who love science but don’t feel suited to the bench. These professionals are self-motivated, and they love to travel and meet new ...

Mariah is a Berlin-based writer with six years of experience in writing, localizing and SEO-optimizing short- and long-form content across multiple niches, including higher education, digital ...

The position of Sales & Marketing Specialist – Radio & Digital Media at Bicoastal Media is an exciting opportunity for professionals looking to expand their careers in a dynamic industry that goes ...