He was on the design team that developed the first IBM computer. He worked on design for the OXO Good Grips kitchen tools and Ford’s SmartGauge we wrote about here last week, but Smart Design founder ...

At the root of this challenge lies an often-overlooked solution: design.

The flexible, dual-mode lights are meant to transform your home's vibe from workday to night. Why two of the world’s most innovative design firms are moving to an old shipyard This 115-year-old ...

The Wendy’s Company has been remodeling its system since 2011 and is currently 44% updated. It is on pace to have 70% of its system remodeled by 2020. Wendy’s Image Activation effort began with a ...

As a chief marketing officer, there are many data points to consider. Between the expansive demographic research and seemingly endless variety of ways to launch a new product, the planning process can ...

The best solutions are often the simplest. Overcomplicated gadgets and flashy innovations might grab attention, but smart design focuses on making life easier. Some ideas are so clever yet ...

Ever since the 2000 presidential election and its hanging chads, Americans have looked closer, trusted less, and worried more when it comes to voting. Since then, chaotic messaging around elections ...

Longlisted for Dezeen Awards 2021 architecture studio of the year, Smart Design Studio, founded in 1998, is a multi-disciplinary design studio of excellence. With a diverse range of projects - ...