Westwood’s results suggest that digital surveys may or may not be a true reflection of people’s opinions. There is just as ...

Why your inbox is overflowing with questionnaires asking you to rate your experience on a scale of 1 to 5 ...

In order to serve your customers better, you have to know them better, making the best strategies customer-centric. Conducting surveys and questionnaires give your brand access to information needed ...

In Consumer Reports’ labs, we design tests that identify which products are the best at what they do. But to find out which ones are also the most reliable and make customers the happiest, we rely on ...

“Survey fatigue is real,” says Brad Anderson, President of Product and Engineering at Qualtrics. He acknowledged that many ...

When journalists and politicians want to find out the feelings and opinions of Swedes, they often look at survey results published by the SOM Institute. A new doctoral thesis in Theory of Science ...

We may receive commissions from some links to products on this page. Promotions are subject to availability and retailer terms. Vice President of Growth & Engagement at CBS News and Stations Jennifer ...

With the midterm elections in the recent past and less than 12 months to presidential primary voting, many Americans have already taken part (or will shortly) in online and telephone surveys. These ...

While U.S. bishops consider how best and how broad to collect information ahead of a 2014 global bishops' meeting on family issues, several lay Catholic groups took the task into their own hands. In ...