Sweden is the quintessence of Nordic charm, and on a trip to Sweden, visitors will find a combination of the country’s medieval heritage and modern attractions. The country is recognized for its ...
Sweden is a place with space – a place to be inspired – a place where nature sets the tone – a place to taste the difference. This campaign is part of the collaboration between the Nordics and Visit ...
Ikea, it’s Bolmen calling. They want their name back. The town behind Ikea-speak for “toilet brush” is actually taken from a divine lake in southern Sweden, ringed by trees, nestled in the country’s ...
Bolmen: your toilet brush. Toftan: your trash can. Misterhult: your bamboo lamp. Those exotic-sounding names that IKEA gives your household products are familiar words to Swedish speakers – often, ...
Bolmen: your toilet brush. Toftan: your trash can. Misterhult: your bamboo lamp. Those exotic-sounding names that IKEA gives your household products are familiar words to Swedish speakers — often, ...