A travel insurance supplier has been sanctioned by the advertising watchdog for misleading customers by claiming ‘no age ...

It’s no secret the travel category has been a laggard in recovering from last year’s pandemic-induced ad recession. And while the pandemic still rages in different parts of the country and the world, ...

Google is testing new ad formats for attractions, inserting sponsored links in a booking module with multiple advertisers for ...

In the new year, host agency Travel Edge (No. 20 on Travel Weekly's 2021 Power List) will launch the next phase of its consumer advertising campaign that highlights the value of working with its ...

Such a rapid bounce back would ensure that travel ad spend will grow up to six times faster than the ad market as a whole over the period, finally hitting the heady heights of its pre-pandemic ...

As 2025 draws to a close, the UAE’s tourism and digital marketing landscape stands transformed — shaped by record visitor ...

Engagement volumes (EV) -- the incremental increase in consumers' online interaction with ads in the moments after airing a television advertisement -- continue to surge online in the travel industry.

Chase Travel digital billboard advertising in New York's Times Square. Photo Credit: Chase Travel Chase Travel on Monday unveiled "Where Travelers Go," its first multimedia national marketing campaign ...

To help American visitors feel more welcome in Canada at time when relations are strained, one local tourism office is playing Canada nice. In a 30-second spot, a tourist shown checking in at a hotel ...

SIOUX FALLS, S.D. (KELO) – Travel South Dakota’s Super Bowl advertisement was seen by over five million people and cost a total of $1.8 million, according to the state’s tourism department. The ad ...

After two years of lost revenues, travel-focused publishers are eager to maximize a post-pandemic recovery. US travel brands earmarked an expected $4 billion for digital marketing this year, creating ...