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Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. We live in a world of big data, where endless amounts of information can be stored in the ...

What's the secret to a winning business model and long-term competitive advantage? It's not just about technology, products and services. Your customer experience may just be the ultimate competitive ...

The Ritz-Carlton Hotel Company is an evergreen model and benchmark for companies aiming to transform their customer experience and achieve an exceptional level of customer service. In retail, for ...

Providing customers with the option to self-service can be a winning strategy for both companies and customers alike. In the case of the company, self-service is typically the least expensive ...

In this hyper-competitive market, startups need more than a good product and a pitch. You need to provide an experience that makes customers choose you and stick with you– even when they have other ...

Start with the basics. Use AI for chatbots and repetitive CX tasks to reduce wait times and lower operational costs. Build loyalty with advanced tech. Use real-time customer data to allow AI-driven ...