Burc Tanir is the CEO of Prisync, the pricing optimization software company helping e-commerce businesses apply smart data-driven pricing. Running a business can be challenging, especially when ...

You need a plan to tap into your market that’s based on real data, and a competitor analysis tool can get you started.

Social media data is a gold mine of valuable insights that can guide strategies, bolster customer relations and inform competitive analysis. In this context, competitive analysis refers to evaluating ...

Investors don’t just want results; they want context. “How are you doing?” quickly becomes, “How are you doing compared to others like you?” As firms expand their product offerings and digital ...