Overview: Google Tag Manager centralizes all website tags, improving efficiency while reducing manual coding errors.GTM ...

Just recently someone told me they stumbled upon the Google Tag Manager and had no idea how it worked or why it mattered. Believe it or not, this tool has been around since 2005 and it’s free, easy to ...

Google Tag Manager (GTM) is free software from Google that helps businesses with tag management and installation. Before GTM, everything needed to be hardcoded and even adjustments to your tracking ...

Most site owners know that tracking stats through services like Google Analytics is imperative to success, but what happens when you’re using multiple services to monitor sales, shares, pageviews and ...

Beyond search and editorial highlights, one way to look for Android apps in the Play Store is via categories. Google Play is now letting developers add tags to their applications to further tune where ...

Google released its first-quarter 2011 financial report late last week, and while the company’s profits are up 17 percent overall, its earnings per share fell short of expectations and its stock ...

Local advertising provider Yext has spearheaded the launch of a Google-like “tags” product that receives distribution across a vast array of local sites including Yelp, Yahoo, Mapquest, Superpages, ...