To understand the practical challenges of indoor augmented reality applications on smartphones, researchers conducted 113 hours of extensive experiments and case studies over 316 patterns to determine ...

The key is a digital twin. by Michael E. Porter and James E. Heppelmann Augmented reality starts with a camera-equipped device—such as a smartphone, a tablet, or smart glasses—loaded with AR software.

Virtual and augmented reality can assist traders in their workflow and investment bankers with dealmaking, Accenture MD Michael Cheek said.

That’s kind of what augmented reality, or AR, is all about. It’s not about escaping to a totally new digital place like ...