Before this weekend, you'd probably never heard of Epsilon Data Management. But the Texas-based marketing firm had almost certainly heard of you. In fact, the company behind the high-profile leak of ...

Epsilon rapidly intensified into a major hurricane, forecasters said Wednesday afternoon. The Category 3 storm is likely to miss Bermuda, yet its effects may still be felt there, so the island is ...

Publicis Groupe’s $4.4 billion purchase of email marketing and data company Epsilon on Sunday comes down to three words: first-party data. “What is really important for our clients is to build their ...

If your travel plans are taking you to Bermuda – or if you live there – this week, keep an eye on Tropical Storm Epsilon. While the storm’s center is not projected to hit the vacation hotspot in the ...

When Publicis acquired Epsilon for $4.4 billion on Sunday, it put a big emphasis on the value the company brings to the group around first-party data. But while Epsilon has deep experience working ...

How can brands market to their target audience if they don’t actually have a full picture of who their target audience is? According to Ric Elert, president and COO of outcome-based marketing company ...

Jack Coleman (He/Him) is a Lead Editor from Ireland. This is his third full year in games media, having previously worked freelance for various outlets, including NME. N7 Day remains an important day ...

Designer Shoe Warehouse (DSW) has partnered with Epsilon to launch a self-service retail media network for footwear and accessory brands, per details shared with Marketing Dive. The offering, Front ...

The World of Warcraft has been going on for over 16 years, so it’s no surprise it’s become enormous. The game spans several continents, planes of reality, and thanks to the addition of World of ...