What’s needed now are marketers who can connect intelligence across people, tools and data, translating complexity into ...

For brands looking to implement predictive consumer intelligence into their marketing strategies for the holidays, there are ...

By cultivating ‘parasocial’ bonds, digital creators and microinfluencers have turned personal connection into economic power.

Before "Wicked" landed on the big screen a year ago, Universal told cinema owners of its simple goal for promoting the movie ...

Instead of heavy discounts that cut into margins, reward loyal shoppers with small perks - early access to new items, bundled ...

Whether you’re a café in Chatham, a contractor in Orleans, or a nonprofit in Hyannis, the key to year-round marketing success ...

The Worldwide Leader is telling its talent — almost all of it — to end any marketing connection to a suspicious app backed by ...

Research shows marketers are throwing away $1 for every $4 they spend. Here are 4 tips I've used to optimize every marketing ...

Artificial intelligence is transforming marketing operations, team structures, and required skills. Learn how to build an ...

Winterthur, ZH – November 05, 2025 – PRESSADVANTAGE – netpulse AG, a Switzerland-based digital marketing agency, has expanded ...

Those looking for ideas on how to better promote their business have a chance to expand their horizons. The next session of the Business Bootcamp educational series, organized by the Weirton Area ...