Once a TikTok wannabe, Instagram’s video feature is now a hit with users and advertisers. Can it make the leap to television?

Meta's Reels began as a hasty response to TikTok's viral dominance. Five years later, the company's short-form video product has become one of its most significant ...

Meta's Instagram has launched a pilot of Instagram for TV, an app designed to display Reels videos on connected TVs.

Instagram is expanding Reels-viewing beyond mobile, the social network announced on Tuesday. The company is piloting IG for TV, a new experience that lets you watch Reels on TV, starting with Amazon ...

Meta reels surpassed YouTube after fetching $50 billion annual run rate in October earnings as announced by CEO Mark ...

Meta will pause its Reels Play bonus programs on Instagram and Facebook in the US, signaling the platforms will focus on ad-rev share models.

Our most-viewed Instagram videos include reports from a Rhode Island factory that makes special food for malnourished ...

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Instagram's VP of product Tessa Lyons tells THR that the Meta-owned tech giant is betting that a TV app will be quickly embraced by consumers.