A recurring theme across the discussion was the balance between enterprise consistency and local flexibility. Dalton noted that Danone’s local leadership model empowers markets to tailor assortments ...

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The company has historically used consumer behavior data to inform its business decisions, including creating more convenient packaging that drives household penetration. Recent insights suggest a ...

"With the bold ambition to capture 100 million global first-party records, we will be able to build a deeper understanding of our consumers and own the end-to-end relationship." "Work and rest come in ...

Generative AI has been the term on everyone’s lips this year, and CPGs are taking note. We explore some of the diverse ways the world’s biggest brands are harnessing these capabilities to stay ahead ...

How Is AI and Machine Learning Changing the Way We Manage the Supply Chain? Shifting consumer demands, geopolitical uncertainty, labor constraints, and residual pandemic-era behaviors can all have a ...

From understanding the future of agentic commerce to adapting to shifting consumer mindsets in 2026, CGSM 2025 provided a powerful destination for leaders to share actionable insights on building data ...

“Potty With Pull-Ups” brings in content featuring intellectual properties from Disney Jr., such as Mickey Mouse, to help parents navigate the potty training process with their children. SpartanNash is ...

Between May and July 2024, participants were randomly assigned to one of four situations: An individual working without Gen AI A team of two humans without Gen AI Individuals working with Gen AI A ...

Sixty percent of Gen Z-ers and millennials want Mars to deliver experiences beyond products, according to research conducted by the company. “So we say that brands should know what they stand for — ...

With artificial intelligence becoming more mainstream, the food industry is embracing innovative AI technology to stay ahead of the innovation curve. Generative AI, for example, is becoming a powerful ...

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