We invite you to visualize the story in the above graphic (Figure 1). You answer your house door to find your friend sopping wet from a surprise rainstorm. Would you act as if the situation were ...

Text readability is often an accessibility obstacle in both real and digital worlds. I once got an invitation to an event that looked like Figure 1. Figure 1. Low-contrast text: Hard to see, hard to ...

In early 2014, we found ourselves working for an organization with a large product portfolio built up over decades of acquisitions. To create a cohesive branded experience, it became clear that many ...

Curiosity is powerful. Psychologists tell us that curiosity enhances intelligence and increases perseverance. Being curious propels us to deeper engagement, superior performance, and more meaningful ...

Analysts predict that by 2020 there will be as many as 200,000 billion connected digital devices in the world. We are rapidly saturating every aspect of our lives with digital technology, from huge ...

When conducting user research, it is ideal to meet your users face to face and in the environments in which they use your product or service. For the pharmacy chain Walgreens, that means going into ...

In Asian countries, especially in Southeast Asia, user experience or UX until relatively recently has been thought to be just focused on the look and feel of an interface. Not only did the majority of ...

Imagine it’s 7:00 a.m. Your phone, lying quietly on your bedside table, suddenly lights up, and your alarm rings. You sit up, turn off the alarm, and pick up your phone. Before you fully awaken or ...

I am an African American woman with a professional background in UX and Information Technology. While I learned an incredible amount from my peers, at times it was a minefield, full of hazards below ...

Machine learning (ML) practitioners face a growing problem: Products and services increasingly generate and rely on larger, more complex datasets. As datasets grow in breadth and volume, the ML models ...

You’ve spent hours carefully crafting your presentation and decided there’s enough good content to share. Why not then go the extra mile to make your presentation accessible for all who might want to ...

One of the most exciting career transitions one can go through, regardless of the discipline, is from individual contributor to manager. Becoming manager of a user experience team adds to that already ...