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During July, streaming’s share of TV viewing in Mexico showed an increase of 0.9 percentage points compared to the previous ...
Nielsen has secured a two-year extension as New Zealand’s official TV measurement provider, backed by Sky and TVNZ. The renewed partnership, running from July 2025 to June 2027, reaffirms Nielsen’s ...
Nielsen, a global leader in audience measurement, data, and analytics, today announced a new collaboration with premier podcast research firm Edison Research, to launch Nielsen Podcast Fusion powered ...
Launching in Australia Q4 2025, Nielsen Ad Intel CTV delivers powerful insights into Connected TV ad spend and creative strategies across YouTube TV, Netflix, Prime, Hulu, and more—helping advertisers ...
Nielsen’s latest Rural Survey reveals the ageing profile and hybrid media habits of New Zealand’s agricultural workforce, highlighting key opportunities for brands to better connect through integrated ...
Media consumption: See the prevalence of TV and digital among audiences in South Korea.
Discover the strategic shifts APAC marketers are making. Find out how they align goals, invest in AI and new channels, and ...
The Advertising Media Spend Report – H1 2024 Get a clear view of the competitive advertising landscape to invest and optimize your media investments with confidence.
While influencer marketing represents a sub-category within the broader social media landscape, it’s one that brands should approach with a focus on long-term collaboration. But step 1 for any ...
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