In Club Roblox, you can let out the interior designer inside you and choose furniture, wallpapers, and decor that scream "you" and create your dream house from scratch.

Dive Brief: Extending its brand into the metaverse, West Elm has launched West Elm Home Design, a virtual environment within the international gaming platform Roblox, the retailer announced on Tuesday ...

Gap will launch a virtual, purchase-free experience in Club Roblox, a role-playing, user-generated world build on the Roblox gaming platform, per details emailed to Marketing Dive. A collaboration ...

Club Roblox is one of many games that players can jump into within Roblox. Most games also have free codes to go along that enable players to claim currency or even items to assist in the gameplay.

With a paid Roblox plan, you can trade items, shop for limited-time gear, and collect bonus Robux. Use this guide to discover the Roblox Premium tier that's best for you.

The retailer said Roblox users can beautify their virtual spaces with West Elm furniture, lighting, garden accessories and other decorations.

Inspired by its summer ad campaign, the retailer's Club Roblox Boutique is in line with Gen Z preferences around the nascent metaverse space.