Nielsen will now measure both Lionsgate’s FAST channel MovieSphere and MovieSphere Gold, the first contemporary all-movie ...
Hallmark posted the largest increase in watch-time in October as viewership surged 11% compared to September. Hallmark’s ...
Television viewership continued its seasonal momentum into October, with shifts largely attributable to the NFL, according to ...
Learn what Nielsen ratings are, how they are calculated, and how they can help you make informed marketing and audience ...
The Gauge™ was created to provide the media industry with a monthly analysis of television usage across key television ...
“Advertisers are spending millions of dollars, and they need that kind of transparent, third-party, validated data. The ...
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To help political advertisers understand the impact of local TV to their media plans, Nielsen studied how… ...