Trying to figure out which digital marketing agency is the best can be a real head-scratcher. There are so many out there, ...

Smirnoff has unveiled a campaign spotlighting its Smirnoff No 21 product through different decades across its 161-year ...

Ad Age recognizes the best music-based campaigns from 2025, and how music can be used to enhance a marketer’s message.

Gap CEO Richard Dickson said its viral campaign during the summer's denim ad wars drove double-digit growth in sales, fueled ...

With most social videos watched on mute, Indian agencies are crafting a new visual language where supers and motion replace voiceovers, striving to evoke emotion without viewers ever hitting unmute ...

Ads function as beachheads where AI-generated imagery can repeatedly surge into ordinary people’s lives, slowly lowering ...

To truly grab and keep consumers’ attention, originality, authenticity and a spark of delight and surprise can drive a ...

The cohort’s reliance on social media and influencers for product discovery remains, while new levels of comfort with retail ...

Urban Company's latest campaign offers the perfect solution for busy professionals and anyone looking to dodge household ...

Who doesn’t want to be more efficient? That’s why millions of Americans are turning to AI at the office. Over the past year, ...

Girish Balachandran, Senior Director & Head of Digital Media Business, India/S Asia, Adobe on why we need content engines ...

Impact BBDO's Ghassan Kassabji challenges Chief Marketing Officers to embrace a new leadership model as Chief Momentum ...