American Eagle has introduced Martha Stewart as the new face of its holiday campaign following backlash over its summer campaign with Sydney Sweeney. Stewart, 84, appears in the brand’s ‘Give Great ...

What's happening at American Eagle Outfitters. 2025 has been a relatively tough time for many consumer discretionary ...

Sydney Sweeney’s viral jeans ad sparked major controversy on the internet and continues to be a major topic of discussion among fans. However, American Eagle’s CEO, Jay Schottenstein, stated in an ...

A hugely successful advertising campaign is leading to an increase in sales and profits at American Eagle Outfitters (NYSE: AEO). Before you buy stock in American Eagle Outfitters, consider this: The ...

Travis Kelce and American Eagle recently released part of their 90-piece collaboration with Tru Kolors, the NFL star’s sportswear and lifestyle brand. The collection blends casual clothing with street ...

We recently published 11 Stocks Jim Cramer Discussed As He Said Apple’s CEO Is A “Pawn”. American Eagle Outfitters, Inc. (NYSE:AEO) is one of the stocks Jim Cramer recently discussed. American Eagle ...

Shares of American Eagle Outfitters spiked 34% Thursday after the teen clothing retailer said the frenzy surrounding its Sydney Sweeney ad campaign drew new customers during its most recent quarter.

Forbes contributors publish independent expert analyses and insights. Pam Danziger reports on retail, focused on the luxury consumer market. American Eagle Outfitters' stock surged 24% after Q2 ...

Not everyone was a fan of American Eagle’s back-to-school campaign starring Sydney Sweeney, with some critics going as far as to claim the ads promoted the long-disproven theory of eugenics in drawing ...

American Eagle stock soared nearly 40% Thursday after the clothing chain credited a risqué Sydney Sweeney ad campaign with supercharging sales — even as the spots sparked outrage online and in ...

American Eagle beat estimates on the top and bottom lines, helped by share buybacks. The company is seeing traction from ad campaigns with Travis Kelce and Sydney Sweeney. It expects positive ...

American Eagle Outfitters Inc.’s advertising campaign featuring actress Sydney Sweeney, featuring the tagline “Sydney Sweeney Has Great Jeans,” caused controversy this summer — with progressives ...