For years, ABM has been treated like a niche tactic: something functional, hyper-targeted and largely separate from ...
The efficiency and, ultimately, success of B2B and B2C methods and platforms directly depend on employees' competence and ...
21:25, Mon, Oct 20, 2025 Updated: 21:28, Mon, Oct 20, 2025 Activists demanding an Islamophobia definition will use it to water down counter-terrorism policies and immigration rules, a scathing report ...
SPRINGFIELD — Some Jewish residents in Western Massachusetts are taking issue with a definition of antisemitism that a state commission is using and worry it could restrict free speech by conflating ...
Adobe Inc. is building on the launch of its first set of artificial intelligence agents with a new set of agentic offerings aimed squarely at marketers in the business-to-business industry. The new ...
Award honors Exfluential for its innovative provider enablement platform and strong product growth, helping healthcare brands scale engagement across more than 75,000 providers. RANCHO SANTA MARGARITA ...
Conga, a leader for AI-powered innovation in configure, price, quote (CPQ), contract lifecycle management (CLM), and document automation, today announced it has agreed to binding preliminary terms to ...
Standard Rail Corporation on Sept. 11 announced the launch of SIDINGS™, a B2B (business-to-business) SaaS (software as a service) platform “built to digitize rail logistics and bring long-overdue ...
“People call me man’s best friend, but what if your health plan members had a best friend helping them get healthier every month?” says Stanley the Dachshund in a :30 spot from Vitality, which ...
Personalization isn’t just for B2C anymore. While consumer brands have long mastered the art of tailoring experiences, B2B players are now facing rising expectations from their customers and partners ...
Uber is entering India’s growing B2B logistics market by extending its partnership with the Indian government-backed nonprofit that aims to break the domination of Flipkart, the e-commerce giant ...
Anna Ong never set out to become a B2B influencer. After a 15-year career as a banker, she took a break and stumbled across a storytelling event while on a trip to New York. On stage for the first ...