Return for a moment to the Ikea monkey, and what some wags rued was a missed chance for a great marketing tie-in by the Swedish furniture giant: “Even Darwin can assemble our Billy bookcase!” A staple ...
Most of us have some IKEA furniture in our home, loved for its low price point and simple, versatile design. And the BILLY bookcase is one of the Swedish brand’s all time bestsellers that can be found ...
This article may contain affiliate links that Yahoo and/or the publisher may receive a commission from if you buy a product or service through those links. The BILLY bookcase is a legend. One of ...
IKEA's Classic Billy Bookcase Now Comes in the Most Gorgeous Jewel Tone originally appeared on Dengarden. There are some IKEA furniture lines that just never go out of style — and one of those is the ...
The Billy bookcase is Ikea's most iconic design, though some may argue the Poang chair or Klippan sofa are close contenders. Well it's had a bit of a makeover, and the latest iteration is perfect for ...
Tim Harford tells the extraordinary story of Ikea’s Billy bookcase in this extract from his new book Fifty Things That Made The Modern Economy. Denver Thornton hates the Billy bookcase. He runs a ...
The IKEA BILLY bookcase is a staple among the Swedish brand's repertoire of cult classics, standing proud as one of their most popular and sought-after products. Well, we've got good news because IKEA ...
The Billy bookcase is perhaps the archetypal Ikea product. It was dreamed up in 1978 by an Ikea designer called Gillis Lundgren who sketched it on the back of a napkin, worried that he would forget it ...
It has held books upright in millions of rooms around the world for 30 years. As Ikea's Billy bookcase enters its fourth decade, why do we display our reading material rather than just store it away?