Instead of heavy discounts that cut into margins, reward loyal shoppers with small perks - early access to new items, bundled ...

Rival, a fast-growing global marketing research and consulting firm, and Imperial Business School, the business school of ...

Zoho One achieves 39% customer growth in India, driven by demand for unified business solutions, says Global Head of ...

Rancho Cordova's second annual Business Resource Fair is taking place on Tuesday, offering opportunities for business ...

There is a better path for most SMBs, though. Consider working with a marketing partner that operates like an extension of ...

SMSes on Big Sale offers and festival Diwali Dhamaka are set to become a thing of the past following the notification of the ...

I urge us to use AI, push it, break it—but never let it replace the human authenticity that makes us good at our jobs.

Contactless interactions are driving QR code advertising adoption. Learn how brands are leveraging technology for safe and ...

Advertising costs are climbing faster than premium growth at some major auto insurers, pressuring expense ratios and ...

Social Media Marketing - LinkedIn's global ad revenue is forecast to jump by 18.3% this year and increase by another 18.5% in 2026, according to recent research.

New funding round values Alembic, which helps brands show links between marketing activity and business results, at $645 ...

A new report Tuesday by researchers at the Massachusetts Institute of Technology and the Boston Consulting Group, who ...