In a previous article, "How to Properly Align Marketing, Business Development and Sales," (Marketing the Law Firm, July 2022), we provided a high level explanation of the three business functions that ...

The legal industry is experiencing a transformative era driven by new technology, changing client expectations and a globally connected business landscape. As we head into 2024, law firms need to ...

Growing a business that will last for the long term requires recognizing that growth fluctuates. Sometimes, your business will see a tremendous increase in sales. Other times, you'll lose business or ...

For years, customer relationship management (CRM) in law firms has often been viewed as a glorified Rolodex — a necessary but often underutilized system primarily seen as a data repository. With the ...

Search “business development best practices” in your favorite search engine and you’ll get just over 55 million results in less than half a second. Not exactly a clear place to start. Even if you were ...

The Illinois Department of Commerce and Economic Opportunity on Monday published a five-year plan outlining how it hopes to attract and retain businesses in the state. At the plan’s center is a ...